Saturday, December 6, 2014

Lego

Everything is awesome!
Everything is cool when you're part of a team!

Yes, I finally saw The Lego Movie

The above lyrics are so perfectly attuned to appeal to Millennials that I wonder whether they were set up that way - that someone read a generational or millennial book and wrote this song for them. A bit of research doesn't actually find anything like that, although it's made clear by producer Mark Mothersbaugh that it's also not-so-subtle mind control, pushing people to get working through their day.

What generational type for the movie? Hard to say because it plays with multiple levels of reality but  it does have success through teamwork and sacrifice (i.e. loss of the old mentor), so Hero seems right. 

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